brand strategy // integrated campaign
Every brand wants to do something for the Millennials at some point. So when that time came for T-Mobile we wanted to do something Croatia had never seen before. The experiential campaign “Experience More” was a major success and the beginning of a new era for T-Mobile. The video received several awards, including a “Best Craft” award at the IDEJA X national ad festival.
Agency // BBDO Zagreb
Almir Okanović // Chief Creative Director
Ivana Babić // Account Director
Gabrijela Farčić // Art Director
Manja Žutić // Account Manager